Transforming your idea into a business can feel daunting. Learn how to make the transition with these key steps
Read MoreEmbarking on a state-of-the-art wearables venture is thrilling yet challenging. There are many things to consider, from innovation and quality standards to thorough market analysis. Optix Communications can help.
Read MoreA business coach can help advance your professional success in many ways, from helping you chart out a step-by-step plan to providing valuable encouragement. If you've never worked with a coach before, you may be wondering where to start. This guide from Optix Communications covers the basics, from signs you need a coach to how to find one.
Read MoreTransforming a hobby into a profitable business can seem daunting, but it's possible with the right mindset and plan. In this article, we'll explore the steps to turn your passion project into a thriving business. With the right approach, you can make your dream of running a successful business and doing what you love a reality — these tips shared by Optix Communications can show you how.
Read MoreWhether you've recently been laid off, had your position terminated, or found yourself on the wrong end of a business deal, you may wonder what's next. The answer is up to you. However, starting a new business might make sense if you're an entrepreneur at heart. After all, as one opportunity ends, another begins.
Read MoreNow that working from home is here to stay, perhaps you are looking at ways to improve the look of your home office for client visits—Optix Communications shares how to prepare your home office for clients while safeguarding your space.
Read MoreMoving your business to a new location can be stressful to the point where you might even prolong it, so you don’t feel the impact on everyday operations as much. However, stalling is never a good tactic when it comes to business, as time is money. So here are some helpful tips from Optix Communications on how to make the move as seamless as possible to prevent any anxiety on this end.
Read MoreFor modern businesses, excellent interdepartmental communication is pivotal for success. The way we talk and collaborate across teams can inform business objectives, leading to improved efficiency, agility, and knowledge. Here are a few pointers to help you refine your process.
Read MoreAs you're putting together a team of freelancers, consider their needs and desires. Your business will experience more success when you keep your contractors happy. Do it with these 7 steps.
Read MoreYou've heard the advice that to be successful, you need to work smarter, not harder, but putting that philosophy into practice often presents challenges. In truth, the most successful small business owners aren't necessarily working harder than you, but they may be following these proactive strategies to gain a business advantage.
Read MoreI like getting dolled up just about as much as the other girl. Ok, maybe thats an understatement. The truth is, I love everything about getting dressed up. It's an art form for me, and I can pull it off in less than 10 minutes if needed. And splashing on some light makeup was actually my favorite part of the process until I found myself doing it every day.
Read MoreWhether you're a parent running a start-up or you've been building your business for a while, financial mistakes come with the journey. Optix Communications explains that it's important for you to understand these challenges and avoid any pitfalls to make your business a success.
Read MoreWhen starting a business, choosing a location is a major part of strategic business planning. Location has a significant impact on the success or failure of your business. Finding a City that ticks all the right boxes, which include a favorable business climate, a number of growth industries, and strategic geographic location, can be a challenge. New York and Silicon Valley are no longer the obvious choices for launching a startup.
Read MoreThe COVID-19 pandemic has negatively impacted many women. In particular, stay-at-home moms or those who lost their jobs during the shutdown have been relegated to the unemployment lines yet still need to generate some income to help support their families. Fortunately, paths forward can be found between the gig economy and online opportunities. Optix Communications can provide expert-level coaching that can position you for new levels of success.
Read MoreRunning a small business is no easy feat. But thanks to recent advancements in technology, you have more tools than ever to help you along this arduous path. While your current tech needs may come down to supplying your staff with new laptops, tablets or more reliable headsets, there are important tools you may not have considered.
Read MoreUnfortunately, startups are prone to failure. Failory reports that about 90% of startups fail at one point or another. But don’t let this statistic deter you from launching your own business! Learn about these common mistakes, and set up a coaching appointment with Optix for help.
Read MoreFollowing major scandals like the Facebook/Cambridge Analytica ordeal in 2018, many consumers are increasingly concerned about how online companies handle their data. Optix Communications invites you to look at some strategies that can help keep your customers’ data secure while also maintaining your profits.
Read MoreAs a small business owner, money management is a critical part of your operational success. Follow these simple steps from Optix to maximize your cash flow opportunities.
Read MoreIt does not matter if you are running your first business or your fifth — knowledge is always power. Much of the information we get today comes from the internet, but books remain a tried and true partner in our quest to be the best boss we can be. If you are a business owner trying to decide what to add to your library, keep reading.
Read MoreIn a 365-day story of beauty, pain, resilience, and triumph, my year has not been much different from yours.
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